For SaaS Companies
Dedicated Marketing Specialists for SaaS Growth Teams
HubSpot-certified MarOps, demand gen, lifecycle, and analytics specialists embedded in your team. Companies with formal RevOps see 36% higher revenue than peers. From ~$2,500/mo — not a fractional CMO, not agency project work.
SaaS Marketing Is Stalling Because of Ops Gaps
You've hired for channel but skipped the infrastructure. Pipeline attribution is broken. HubSpot is a mess. Demand gen spend is generating leads that don't convert. The fix is usually ops-first, not more content.
36%
higher revenue
Companies with formal RevOps see 36% higher revenue than peers without it.
$89.21
HubSpot CPC
The highest tool-expert keyword CPC in marketing — reflecting extreme scarcity.
+300%
VP RevOps growth
VP RevOps titles grew +300% in 18 months as SaaS formalizes revenue operations.
3.8%
unemployment
Marketing analyst unemployment at 3.8% — these specialists are extremely hard to hire in the US.
The Right Marketing Hire for Your SaaS Stage
Marketing needs change at each growth stage. We match the right specialist to your exact point on the journey.
1–25 employees
Full-Funnel Generalist
First marketing hire. Content, some paid, light ops. Founder transitioning from doing all marketing. Primary trigger: first demand gen program.
26–50 employees
Demand Gen + HubSpot/MarOps
Pipeline velocity stalling. HubSpot unmanned. Two dedicated specialists: demand gen + MarOps/HubSpot to formalize the ops backbone.
51–100 employees
RevOps + Content/SEO + Lifecycle
Ops backbone formalization. Churn emerging as a problem. Revenue attribution gaps. Lifecycle and RevOps become the priority additions.
101–200 employees
Analytics + Growth + ABM
Full infrastructure. Measurement maturity. Analytics and growth managers added. Attribution model from first-touch through expansion revenue.
How SaaS Companies Use LatAm Scalers
HubSpot unmanned at 26–50 employees
Pipeline stalling because no one owns the CRM? A dedicated HubSpot specialist cleans up your portal, builds automation, and turns HubSpot into a revenue machine — not a data graveyard.
Revenue attribution gaps at 51–100 employees
Marketing spending money but can't prove pipeline impact? An analytics + MarOps combination builds the attribution model that connects campaign spend to closed revenue.
Demand gen for pipeline velocity
Content and inbound are generating leads but pipeline isn't converting to opportunities. A demand gen specialist builds the full-funnel programs — from awareness through MQL to SQL — that feed your AEs.
Churn problem at $10–50M ARR
A lifecycle specialist builds onboarding flows, health score triggers, and win-back sequences that directly move NRR. At SaaS scale, each 1% improvement in retention compounds.
SaaS Marketing Roles We Place
Marketing Ops Specialist
HubSpot/Salesforce setup, automation, reporting, and CRM hygiene. The ops backbone your pipeline depends on.
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Demand Gen Specialist
Inbound programs, paid acquisition, content distribution, and pipeline generation for SaaS growth stages.
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HubSpot Specialist
Portal management, workflow automation, lead scoring, and integration with your full GTM stack.
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Growth Marketing Manager
Cross-channel growth programs, pipeline velocity ownership, and activation metric improvement.
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Lifecycle Email Specialist
Onboarding flows, nurture sequences, and churn prevention programs that drive NRR >110%.
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Analytics Specialist
GA4, Looker, revenue attribution modeling, and pipeline dashboards. +27% pay premium role.
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Tools Your SaaS Marketing Specialist Will Use
HubSpot
CRM, marketing automation, sequences, reporting, and full portal management.
Salesforce
Pipeline management, ABM workflows, and revenue operations configuration.
GA4 / Looker
Web analytics, dashboard ownership, and multi-touch attribution modeling.
LinkedIn / Google Ads
Paid acquisition management for B2B SaaS demand generation programs.
Outreach / Salesloft
Sales engagement platform management and sequence optimization.
Segment / Mixpanel
Product analytics, user behavior tracking, and lifecycle trigger configuration.
Pricing Guidance
Individual SaaS marketing specialists from ~$2,500–$4,000/month. HubSpot and Salesforce certified specialists at the higher end. Marketing pods custom-quoted. All month-to-month.
See how pricing worksFrequently Asked Questions
What is the right first marketing hire for a SaaS company?
It depends on stage. At 1–25: a full-funnel generalist who can do content, paid, and some ops. At 26–50: a demand gen specialist + HubSpot specialist who can formalize pipeline attribution. At 51–100: add RevOps and lifecycle. We match the right profile to your exact stage and trigger.
Why start with MarOps/RevOps before channel specialists?
Marketing ops is the #1 or #2 most demanded role across all SaaS sizes — because without clean data and attribution, you can't measure what any other channel specialist does. Companies with formal RevOps see 36% higher revenue than peers. Start with the foundation.
How do your specialists integrate with our GTM stack?
They embed directly in your tools — HubSpot, Salesforce, Outreach, GA4, Looker — attending standups, joining Slack channels, and operating as full team members. We align on tool access and reporting expectations during onboarding.
What HubSpot work can a dedicated specialist handle?
Full HubSpot portal management: CRM hygiene, contact and deal stage configuration, workflow automation, email sequences, lead scoring, reporting dashboards, integration management, and ongoing operational maintenance. HubSpot consultant CPC is $89.21 — the highest tool-expert keyword in marketing, reflecting how hard it is to find this skill in the market.
What does pricing look like for SaaS marketing talent?
Individual SaaS marketing specialists start at ~$2,500/month for part-time and ~$3,500/month for full-time. MarOps and analytics specialists with HubSpot/Salesforce certifications are at the higher end. All month-to-month with free replacement guarantee.
Ready to Build Your SaaS Marketing Infrastructure?
Book a call to discuss your ARR stage, current stack, and the marketing bottleneck that's limiting growth.
Month-to-month · Free replacement guarantee · No long-term contracts
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Let's Talk SaaS Marketing Talent
Tell us your ARR, team size, stack, and current marketing bottleneck — we'll match you with the right specialists.
Get in Touch
Send us a message with your requirements, or book a quick scoping call — whatever works best for you.
Matched in under one week
Vetted shortlist in 48 hours
Month-to-month, no lock-in
Scale up or pause anytime
Free replacement guarantee
We fix the fit — at no cost
50–70% cost savings
<3% pass our vetting
Your request is in good hands.
Here's what happens next:
Confirmation & scoping
We'll reach out within a few hours to confirm receipt and clarify any details.
Vetted shortlist in 48h
We'll present 1–3 pre-vetted specialists matched to your tools, standards, and timeline.
Start within 1 week
Meet top matches for a fit check — or skip interviews and start immediately.
Want to speed things up?
Book a scoping call now and we can start matching during the call.