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Legal

Privacy Policy

1. Introduction

LatAm Scalers (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, share, and protect information when you visit our website at latamscalers.com (the “Website”) or engage our services.

This policy applies to website visitors, prospective clients, and existing clients. By using our Website, you agree to the practices described in this policy and our Terms of Service.

2. Information we collect

Information you provide directly

When you submit a form, book a call, or contact us, we may collect: your name, work email address, company name, job title, phone number, company website, company size, and the content of your message or inquiry.

Information collected automatically

When you visit our Website, we automatically collect certain technical information through cookies and similar technologies, including: your IP address, browser type and version, device type, operating system, referring URL, pages visited, time spent on pages, and interaction data. For more details on cookies, see our Cookie Policy.

Information from third parties

We may receive limited information from third-party services we use, such as analytics providers (e.g., Google Analytics, Vercel Analytics) and spam-protection services (Google reCAPTCHA).

3. How we use your information

We use the information we collect for the following purposes:

  • To respond to your inquiries and provide the services you request.
  • To communicate with you about our services, updates, and relevant opportunities.
  • To improve our Website, user experience, and service offerings.
  • To analyze site usage and performance in aggregate and anonymized form.
  • To protect against fraud, spam, and abuse (including through Google reCAPTCHA).
  • To comply with legal obligations, enforce our Terms, and protect our rights.

4. Legal bases for processing (GDPR)

For visitors subject to the General Data Protection Regulation (GDPR), we rely on the following legal bases:

  • Contract performance: Processing necessary to fulfill or negotiate a service agreement with you.
  • Legitimate interests: Business communications, Website improvement, analytics, and security measures, where these interests are not overridden by your rights.
  • Consent: Where you have opted in to marketing communications or non-essential cookies.
  • Legal obligation: Processing required for tax, regulatory, or compliance purposes.

5. How we share information

We do not sell your personal data. We share information only in the following circumstances:

  • Service providers: We use third-party providers for hosting, analytics, email delivery, form processing, scheduling, and spam protection. These providers process data on our behalf and are contractually obligated to protect your information.
  • Professional advisors: We may share information with our legal, accounting, or financial advisors as needed.
  • Legal requirements: We may disclose information if required by law, subpoena, court order, or governmental request.
  • Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will provide notice before your information becomes subject to a different privacy policy.

Our Website uses Google reCAPTCHA v3, which transmits data to Google for bot-detection purposes. This use is subject to Google’s Privacy Policy and Terms of Service.

6. International data transfers

Our services involve the transfer of data between the United States and Latin America. If you are located outside the United States, your information may be transferred to and processed in the United States or other countries where our service providers operate. We take appropriate safeguards to ensure that your information receives an adequate level of protection, including the use of Standard Contractual Clauses where applicable.

7. Data retention

We retain personal data only as long as necessary for the purposes described in this policy, or as required by law. Our general retention timeframes are:

  • Inquiry and contact data: 24 months from the date of your last interaction with us.
  • Client data: For the duration of the active engagement plus 3 years following termination, to comply with statutory obligations.
  • Analytics data: 26 months, in anonymized or aggregated form.

After the applicable retention period, we securely delete or anonymize the data.

8. Data security

We implement administrative, technical, and organizational safeguards to protect your personal information, including: encryption of data in transit (TLS/SSL), access controls limiting data access to authorized personnel, and vendor security requirements for third-party providers.

No method of transmission or storage is 100 % secure. While we strive to protect your information, we cannot guarantee absolute security. If you suspect a data breach, please contact us immediately at ignacio@latamscalers.com.

9. Your rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request correction of inaccurate or incomplete data.
  • Deletion: Request deletion of your personal data, subject to legal retention requirements.
  • Restriction / Objection: Request that we restrict or stop certain processing activities.
  • Portability: Receive your personal data in a structured, commonly used, machine-readable format (GDPR).
  • Opt-out of sale: We do not sell personal data. This right is stated for California Consumer Privacy Act (CCPA) compliance.
  • Non-discrimination: Exercising your privacy rights will not result in discriminatory treatment (CCPA).

To exercise any of these rights, email us at ignacio@latamscalers.com. We will respond within 30 days. We may request additional information to verify your identity before processing your request.

10. Spam protection (reCAPTCHA)

This site uses Google reCAPTCHA v3 to protect forms from spam and abuse. Use of reCAPTCHA is subject to Google’s Privacy Policy and Terms of Service. reCAPTCHA collects hardware and software information, such as device and application data, and sends it to Google for analysis.

11. Children’s privacy

Our services are not directed at individuals under the age of 16. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 16, we will take steps to delete it promptly. If you believe a child has provided us with personal data, please contact us at ignacio@latamscalers.com.

12. Changes to this policy

We may update this Privacy Policy from time to time. When we make material changes, we will post the updated policy on the Website with a revised “Last updated” date. Your continued use of the Website after the effective date of any changes constitutes your acceptance of the updated policy.

13. Contact information

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us:

Email: ignacio@latamscalers.com

Mail: [Company Address]